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How Article Marketing Works In Promoting An Online Business

How Article Marketing Works In Promoting An Online Business

Article Marketing is a very cheap way (can be totally free) to achieve high search engine rankings thus attracting targeted visitors to your website.

Bear in mind that you do not have to be a highly skilled author in order to write articles. As long as you are able to put together a few paragraphs of good information then you can certainly write articles and use article marketing as a method to promote your online business website.

Article Directories will display what topics they will accept, so check the drop down menu displaying the article categories and choose the most suitable one for your article.

They will also provide guidelines to let you know the length of articles they accept, i.e. the minimum number of words per article as well as the maximum. They will probably stipulate that the articles must be written in English with good grammar. It is advisable to read the fine print prior to submitting articles to avoid the disappointment of have them rejected.

In the fine print you may notice that some websites reserve the right to edit articles. So bear in mind that if your content is changed there is nothing that you can do about it. Do not submit to sites that reserve the right to edit your articles if you do not want them edited.

As article marketing is really a free form of advertising and exposure, do not expect to be paid for submitting articles. A few sites will pay for original articles though.

What you can expect from submitting articles is the opportunity to make yourself known as an expert in your field, as well at the services and/or products you offer, plus gain valuable back-links to your website from the link in your resource box, where readers can click through to your website to find more information.

It is advisable to write the resource box in the third person. Your resource box should include your name, a few words about yourself and an invitation to readers to visit your website for more information. Be sure to hyperlink your website address with your keyword phrase.

Once you have written an article, your next step is to publish it. You can use an article submission service or submit manually to each article directory which, although time-consuming, is still very effective.

Most article directories will require you to become a member before you can submit articles, so you will have to signup by completing a simple form to open an account. There is no fee involved. As a member you will be able to check your statistics and complete an author's profile where you can put quite a lot of detail about yourself and your websites.

You will notice that after submitting an article it may be marked as Pending. This is because many article directories manually approve articles before they go live, to ensure that they are in accordance with their guidelines. Due to the huge amount of spam submitted to the article directories, the webmasters need to filter out the rubbish to ensure they maintain a directory of quality articles.

You will be notified by some of the article directories (certainly not all) as to whether your article has been rejected or accepted. However, many do not so it is advisable to login regularly to your account and check the status of your articles. You may find you need to make minor adjustments to an article and resubmit it before it is finally accepted.

When an article directory accepts and publishes your article then other webmasters and ezine owners can freely add your article to their website, blog or ezine, resulting in even more exposure for you. The article directory guidelines for publishers will stipulate that they are not allowed to change your article and must keep the resource box intact acknowledging that you are the author.

It is worth your while submitting, quality, informative articles that other webmasters will want to display on their websites. This will give your online business more exposure plus extra back-links.

Many people think that article marketing is difficult, but as you can see article marketing is actually very simple and a great online business idea. You simply write an informative article based on the theme of your website and then submit it to the article directories.

Although you will not be paid for writing your articles you will be rewarded with increased back-links, higher search engine rankings and targeted visitors to your online business website.





How Article Marketing Works In Promoting An Online Business - To learn more about this author, visit Cynthia Minnaar's Website.

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Stephanie Robey
Stephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals.

She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com   Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences.  Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University.

Read Steph's Blog
Meet Steph and Dave
Sign up for our Free 7-Day BootCamp: Self Employed & Rich
- Visit Stephanie Robey's Website

John Alexander
John has taught keyword research and SEO skills to small groups of business owners and Webmasters from over 80 different countries world wide since 2002. John is also the Director of Search Engine Academy ; Co-director of Training at Search Engine Workshops offering live, SEO Workshops with his partner SEO educator Robin Nobles, author of the very first comprehensive online search engine marketing courses at SEO Training Online and the SEO Workshop Resource Center.
I look forward to hearing from you! - Visit John Alexander's Website

Jeff Foster
WebBizIdeas.com is a Minneapolis website design company founded to help people start an internet business by providing them with website, business, and internet resources that help foster the growth of successful online businesses and develop innovative Internet business ideas.  We specialize in internet consulting & internet marketing
- Visit Jeff Foster's Website

Cheryl Matthynssens

Cheryl is a life skills coach, licensed Chemical Dependency Counselor and a 20 year entrepreneur.  Cheryl's dedication to achieving a life of balance led to her expanding her teaching from the simple managing of life's daily challenges to adding financial well being as well.  A direct marketer with DrinkACT, she is gaining ground in the online community with her concepts of making sure business owners, entreprenuers and employees have well rounded life styles.  She opened up a small affiliate site - The Balance Guide-  to help others find resources for mental and emotional well being.  Visit Cheryl's blog to see more of the diversity beyond business she has began offering online at www.thebalanceguide.blogspot.com

- Visit Cheryl Matthynssens's Website

Richard Jefferies
For an online Car Loan Calculator and finance for a cheap car loan. Get approved on car loans or car finance in Australia with cheap bank car loans and finding a car finance broker. Commercial car loans including business car finance and car lease. Car Loan Calculator has information on finance companies and getting the right cheap car loan from banks at best car loan rates and a online car loan calculator for all finance in Australia. Get the best car finance with our help at Car Loan Calculator and Finance Ezi. - Visit Richard Jefferies's Website

Dave Kurlan
Dave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website

John Power
John Power, founder of Biltmore Franchise Consulting, has extensive experience developing and marketing franchises and business opportunities. He has been in and around franchising for over twenty years. From 1980 through 1990 he conceptualized, organized, and developed the American Video Association. He grew AVA to 2,000 national members, before selling the company it 1990. It was later merged into another home video marketing company. From 2000 to 2005 he worked as a contract marketing and human resources consultant to several local and national companies. In 2005 Mr. Power began working as a franchise development consultant on a full-time basis. Since that time he has helped more than three dozen companies initiate and develop their franchising program. He notes that there are many companies interested in developing a franchise program, and who need his specialized assistance. Mr. Power is a “hands-on” franchise consultant. He said, “I am the ‘nuts and bolts’ person who tends to the details for my clients.” Mr. Power holds a B.S. degree with a major in Marketing. See: www.biltmorefranchise.com You may contact Mr. Power at: jpower@biltmorefranchise.co - Visit John Power's Website

Jay Kubassek
(Jay's Full Bio: EvanCarmichael.com/jaykubassek)  In five years, Canadian-born entrepreneur Jay Kubassek went from selling mufflers at a Midas franchise to revolutionizing Internet marketing with the 2004 launch of CarbonCopyPRO, a online marketing education company, now worth over $20 million with customers in over 160 countries.

 

As an independent film producer, his upstart film fund Aliquot Films is currently producing a films with Spike Lee and Abel Fererra (starring Ethan Hawke and Dennis Hopper.)

 

Jay's entrepreneurial spirit is irrepressible. He’s the owner of five companies, a professional speaker and trainer, international real estate developer/investor, extreme sport enthusiast and emerging philanthropist. 

 

Jay resides in NYC with his wife Jamie, son Milo and dog Cooper.  Visit Jay's official website: www.JayKubassek.com - Visit Jay Kubassek's Website


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Cynthia Minnaar
(Visit Cynthia's Website) Cynthia Minnaar lives in South Africa and works full-time from home online. She is the proud owner of www.cyns-home-biz.com, the online business ideas site committed to helping others earn a legitimate income online by offering the best, proven online work at home ideas, internet home based business opportunities and online home income resources. Be sure to visit her I nternet Marketing Training Guide for great tips on how to market your business online. She’d like to invite you to subscribe to her free Online Home Business Ideas Newsletter packed full of internet business building tips and free Inte rnet Income Training

Cynthia Minnaar is a Platinum author on EvanCarmichael.com
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