How To Give Your Online Home Business A Visible Internet Presence
How To Give Your Online Home Business A Visible Internet Presence
Use a Logo or Photograph and Create a Theme
Add interest to your online home business website by creating a theme and make it memorable to the visitor by using a logo or photograph which you can also use on your blog. You can personalize your site by making and installing a Favicon. This can always be a smaller version of your logo, so the theme is carried right through. It is much easier to locate sites in a Favorites Menu when they have a favicon. A Favicon is short for Favorites Icon or it is sometimes called a bookmark icon. The Favicon also shows in the address bar as well. Notice the red Y! symbol that appears in the left-most area of the address bar in Internet Explorer when you open Yahoo!, or the butterfly in MSN.
Write and Distribute Articles
Article marketing has got to be one of the fastest ways to make the internet presence of your online home business felt as long as you regularly and consistently write and distribute informative, useful and interesting articles to as many article directories as possible. Not only do you pick up lots of back-links to your website, but your name and that of your website will get a lot of exposure. When you complete the Author’s Profile in the article directories be sure to provide information that will encourage readers to visit your website and take advantage of the option to upload your photograph as this adds credibility as well.
Do spend time optimizing your articles with carefully chosen keyword phrases and include them in the title, body and the Author’s Bio Box, as this is an important key to making an income online. Most article directories allow the use of html in the Bio Box enabling you to ‘anchor text’, so anchor your keywords as well as the url of your online home business website. This will provide a back-link via your article from the article directory to your site. Optimizing your articles is really important because if done correctly and the article is submitted to a high PR directory, your article can appear on page one of Google as well as help the search engine placement of your website.
You never know who is going to see your articles, as you have no control over who has RSS feeds to the article directories or which ezine owner may select your article to feature in their ezine or which webmaster may choose to boost their website content by adding your article.
There are guides out there from highly authoritative sites looking for good content. You never know when you could receive an email, from a highly respected site in the eyes of Google and the internet public, stating that they have just read one of your articles and invite you to become a periodic Guest Author on their site. The exposure you will receive will be extremely valuable, not to mention the back-links from a high ranking site that receives thousands of page views per month.
Some of the larger high ranking article directories do not have an article submission page. They request that you apply for membership by email enclosing a sample of your work. Do not miss this opportunity to make an income online by passing these directories by, spend the extra time to apply for membership, as being accepted will mean that your articles receive great exposure, often on the first page of Google.
Forum Posting
Forums are an exciting arena where you can make a name for yourself in a relatively short space of time by positively and constructively contributing to topics that you are very familiar with.
Most forums give you the opportunity to add a signature where you can anchor your keywords as well as the url of your online home business, similar to that of an Author’s Bio Box when submitting articles to the article directories. Most forums allow you to upload an avatar, so you could use the photo or logo that you have used on your website.
You can create a captive audience in a forum by starting a discussion that will add value and invite participation from the other members. You can increase your presence on the internet very quickly by actively participating in a few forums and constructively posting 3 to 5 times a day in each forum. Spend time in the forums every day just browsing, reading through topics and responding constructively to posts.
You will gather valuable back-links from your postings in the forums and even indexing of topics in the search engines, not to mention the work your signature is quietly doing in improving the internet presence of your online home business.
Personal Brand Awareness
By putting the above tips into practice regularly and consistently you will in effect be creating your own personal brand awareness. After a few weeks of posting on forums and distributing your own informative articles you will be surprised at the inroads you will have made. After a few months you will be a respected author, webmaster and forum contributor, your online home business will be visible on places you never thought possible. Keep up this practice and you will make an income online.
How To Give Your Online Home Business A Visible Internet Presence - To learn more about this author, visit Cynthia Minnaar's Website.
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Making the internet presence of your online home business felt among the millions of websites can seem a daunting task when you first start an online business, but this article will describe a few methods you can use to not only make your website memorable but how to distribute it far and wide over the internet in an impressionable way.
Use a Logo or Photograph and Create a Theme
Add interest to your online home business website by creating a theme and make it memorable to the visitor by using a logo or photograph which you can also use on your blog. You can personalize your site by making and installing a Favicon. This can always be a smaller version of your logo, so the theme is carried right through. It is much easier to locate sites in a Favorites Menu when they have a favicon. A Favicon is short for Favorites Icon or it is sometimes called a bookmark icon. The Favicon also shows in the address bar as well. Notice the red Y! symbol that appears in the left-most area of the address bar in Internet Explorer when you open Yahoo!, or the butterfly in MSN.
Write and Distribute Articles
Article marketing has got to be one of the fastest ways to make the internet presence of your online home business felt as long as you regularly and consistently write and distribute informative, useful and interesting articles to as many article directories as possible. Not only do you pick up lots of back-links to your website, but your name and that of your website will get a lot of exposure. When you complete the Author’s Profile in the article directories be sure to provide information that will encourage readers to visit your website and take advantage of the option to upload your photograph as this adds credibility as well.
Do spend time optimizing your articles with carefully chosen keyword phrases and include them in the title, body and the Author’s Bio Box, as this is an important key to making an income online. Most article directories allow the use of html in the Bio Box enabling you to ‘anchor text’, so anchor your keywords as well as the url of your online home business website. This will provide a back-link via your article from the article directory to your site. Optimizing your articles is really important because if done correctly and the article is submitted to a high PR directory, your article can appear on page one of Google as well as help the search engine placement of your website.
You never know who is going to see your articles, as you have no control over who has RSS feeds to the article directories or which ezine owner may select your article to feature in their ezine or which webmaster may choose to boost their website content by adding your article.
There are guides out there from highly authoritative sites looking for good content. You never know when you could receive an email, from a highly respected site in the eyes of Google and the internet public, stating that they have just read one of your articles and invite you to become a periodic Guest Author on their site. The exposure you will receive will be extremely valuable, not to mention the back-links from a high ranking site that receives thousands of page views per month.
Some of the larger high ranking article directories do not have an article submission page. They request that you apply for membership by email enclosing a sample of your work. Do not miss this opportunity to make an income online by passing these directories by, spend the extra time to apply for membership, as being accepted will mean that your articles receive great exposure, often on the first page of Google.
Forum Posting
Forums are an exciting arena where you can make a name for yourself in a relatively short space of time by positively and constructively contributing to topics that you are very familiar with.
Most forums give you the opportunity to add a signature where you can anchor your keywords as well as the url of your online home business, similar to that of an Author’s Bio Box when submitting articles to the article directories. Most forums allow you to upload an avatar, so you could use the photo or logo that you have used on your website.
You can create a captive audience in a forum by starting a discussion that will add value and invite participation from the other members. You can increase your presence on the internet very quickly by actively participating in a few forums and constructively posting 3 to 5 times a day in each forum. Spend time in the forums every day just browsing, reading through topics and responding constructively to posts.
You will gather valuable back-links from your postings in the forums and even indexing of topics in the search engines, not to mention the work your signature is quietly doing in improving the internet presence of your online home business.
Personal Brand Awareness
By putting the above tips into practice regularly and consistently you will in effect be creating your own personal brand awareness. After a few weeks of posting on forums and distributing your own informative articles you will be surprised at the inroads you will have made. After a few months you will be a respected author, webmaster and forum contributor, your online home business will be visible on places you never thought possible. Keep up this practice and you will make an income online.
How To Give Your Online Home Business A Visible Internet Presence - To learn more about this author, visit Cynthia Minnaar's Website.
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Stephanie RobeyStephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals. She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences. Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University. Read Steph's Blog Meet Steph and Dave Sign up for our Free 7-Day BootCamp: Self Employed & Rich - Visit Stephanie Robey's Website |
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Staging DivaDebra Gould, aka The Staging Diva®, is President of Six Elements Inc., an internationally recognized home staging company. Inspired by many requests from aspiring home stagers wanting to start similar businesses, Gould created the Staging Diva Home Staging Business Training Program. Gould has trained over 1000 Staging Diva Graduates worldwide to start staging businesses. Buying decorating and selling six of her own homes in four years lead to an interest in real estate staging which she turned into a career with the launch of sixelements.com in 2002. Since then she has staged hundreds of homes in addition to teaching home staging training. Gould is the author of several home staging resources including a series of popular ebooks made up of a Design Guide, Color Guide and Portfolio Guide. For more information about Debra Gould visit stagingdiva.com. - Visit Staging Diva's Website |
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