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<title>Terry Whalin Marketing Articles</title>
<description>Recent Articles From EvanCarmichael.com</description>
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<title>Find What You Love</title>
<description>Apple Founder Steve Jobs tells students in a graduation speech to do what you believe is great work. It's sound advice for anyone.</description>
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<title>Amazon Shorts Connect With Readers</title>
<description>Can you use the Amazon Short program to create buzz about a full-length book? I show you how I'm doing it in this article and give you the insight so possibly you can do it for your own book.</description>
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<link>http://www.evancarmichael.com/Marketing/1146/The-Value-of-Amazon-Reviews.html</link>
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<title>The Value of Amazon Reviews</title>
<description>Have you ever noticed that customers can add their reviews to Amazon books? Many books never have a single review. You can add them and increase your own visibility in the marketplace and have many other benefits--like the one mentioned in this article.</description>
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<title>The Value of Repetition</title>
<description>Do you feel like you are beating your head against the wall to get ahead? I contend there is value to picking a skill and doing it over and over--in spite of the rejection.</description>
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<link>http://www.evancarmichael.com/Marketing/1146/Do-What-You-Can-Do.html</link>
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<title>Do What You Can Do</title>
<description>Some days life is overwhelming. How do you keep moving forward in your business? It's a matter of focus and understanding that you do what you can do. As an overworked editor, I show the downfall of not taking care of yourself and encourage the reader to keep moving forward.</description>
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<link>http://www.evancarmichael.com/Marketing/1146/Need-Inspiration-Get-A-Deadline.html</link>
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<title>Need Inspiration? Get A Deadline</title>
<description>If you are looking for inspiration, maybe one of your best moves is to get a deadline from an editor. It will eliminate any time to fool around and waste time. </description>
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<title>Why I Exchange Business Cards</title>
<description>It's fun to network but what do you do with the information when you get it? This article gives you some ideas of the worth of the information exchanged and how you can take advantage of it for your business.</description>
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<link>http://www.evancarmichael.com/Marketing/1146/Unspoken-Yet-Important-Rules-for-Book-Proposals.html</link>
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<title>Unspoken Yet Important Rules for Book Proposals</title>
<description>If you want to get a book published, then you often have to learn the unspoken rules in this process. This article discusses the rules and gives you some short cuts.</description>
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<link>http://www.evancarmichael.com/Marketing/1146/What-Is-Your-Book-About.html</link>
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<title>What Is Your Book About?</title>
<description>Can you pitch your book idea in a sentence or a short paragraph? If you need too many words, then you often need to return to the drawing board and keep working on refining the idea. This article gives a bit of insight of what your acquisitions editor will face as he presents your idea to a room full of jaded publishing executives. For over five years, I filled this role for authors to pitch their books and get them through the traditional publishing process. </description>
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<title>Shocking News To Would-Be Authors</title>
<description>While I had published over 40 books before I worked inside a publishing house, I never realized the drive for the publisher were the business and financial aspects. I just wanted to write good books. I had no conception of my need to market or make money.</description>
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