Recent Articles From EvanCarmichael.com http://www.evancarmichael.com/ http://www.evancarmichael.com/Business-Coach/191/The-Cake.html http://www.evancarmichael.com/Business-Coach/191/The-Cake.html So often we set out with an idea in mind, but ideas and not the end result, things can change. http://www.evancarmichael.com/Business-Coach/191/5-Reasons-Why-You-Need-a-Coach.html http://www.evancarmichael.com/Business-Coach/191/5-Reasons-Why-You-Need-a-Coach.html Operating a small business successfully is not easy. Only 66% of new small businesses make it past the first two years, just 49% make it to 4 years, and barely 39% make it to 6 years. Why do they fail? http://www.evancarmichael.com/Business-Coach/191/How-to-Sell-Price-Focussed-Shoppers.html http://www.evancarmichael.com/Business-Coach/191/How-to-Sell-Price-Focussed-Shoppers.html The most common complaint we get today as business coaches to small to medium business owners is that we can’t compete with the big guys on price. http://www.evancarmichael.com/Business-Coach/191/How-to-Make-your-Small-Business-Big-Profits.html http://www.evancarmichael.com/Business-Coach/191/How-to-Make-your-Small-Business-Big-Profits.html In the UK over 80% of all small businesses fail within the first five years of operation. That means that only 20% of small businesses have what it takes to succeed. http://www.evancarmichael.com/Business-Coach/191/The-True-Measure-of-Marketing-Success.html http://www.evancarmichael.com/Business-Coach/191/The-True-Measure-of-Marketing-Success.html It is called testing and measuring. Most people hate it. That is because it means ‘there is a chance, however remote, that every marketing strategy you try will not work the first time’. In other words, it is possible you’ll spend money without seeing any returns.