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<title>Mike Toomey Public Relations Articles</title>
<description>Recent Articles From EvanCarmichael.com</description>
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<link>http://www.evancarmichael.com/Public-Relations/217/Continuity-Creating-Your-Greatest-Image.html</link>
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<title>Continuity: Creating Your Greatest Image</title>
<description>The strategy and process of coordinating all the elements of a marketing message to achieve a consistent, memorable, overall look and feel for a company, service, or product.
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<link>http://www.evancarmichael.com/Public-Relations/217/The-Web--Its-ALL-About-Content.html</link>
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<title>The Web  Its ALL About Content</title>
<description>What rules the web? Audio? Graphics?  Video?
Read on..We'll tell you. </description>
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<link>http://www.evancarmichael.com/Public-Relations/217/Marketing-Communications-101-Addressing-Your-Customers-Pain.html</link>
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<title>Marketing Communications 101 Addressing Your Customers Pain</title>
<description>Companies bringing a new technology to market need to understand one key issue. This article will help you understand the key that makes more sales.</description>
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<link>http://www.evancarmichael.com/Public-Relations/217/Avoiding-Inside-Out-Thinking.html</link>
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<title>Avoiding Inside Out Thinking</title>
<description>“Inside out” thinking is a classic marketing communications mistake and the result of an insular mindset that can gradually grow and take over the sales and marketing efforts of virtually any company. </description>
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<link>http://www.evancarmichael.com/Public-Relations/217/Products-Ready-Now-What.html</link>
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<title>Products Ready Now What</title>
<description>One of the most common mistakes high tech entrepreneurs make is not being prepared in advance for going to market. Learn how you should prepare.</description>
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<link>http://www.evancarmichael.com/Public-Relations/217/Success-with-PR.html</link>
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<title>Success with PR</title>
<description>By following a few useful tips, you can go a long way toward gaining the valuable visibility you’ll need to be successful.</description>
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<link>http://www.evancarmichael.com/Public-Relations/217/Advertising--PR-Whats-the-Difference.html</link>
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<title>Advertising  PR Whats the Difference</title>
<description>They are distinctly separate disciplines, each with its own inherent advantages and disadvantage. Learn what they are.</description>
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