Lillian D. Bjorseth Marketing Articles Recent Articles From EvanCarmichael.com http://www.evancarmichael.com/ http://www.evancarmichael.com/Marketing/2720/Get-Better-Results-by-Networking-in-Other-Persons-Style.html http://www.evancarmichael.com/Marketing/2720/Get-Better-Results-by-Networking-in-Other-Persons-Style.html Get Better Results by Networking in Other Person’s Style People-reading skills are pervasive throughout your interpersonal relationship-building activities: when speaking with people at events, making referrals and communicating with them via email or the phone. Knowing how to adapt and flex to increase the other’s comfort level is sure to increase your success. http://www.evancarmichael.com/Marketing/2720/PR-Strategy-Key-to-Integrating--Facetoface--Online-Networking.html http://www.evancarmichael.com/Marketing/2720/PR-Strategy-Key-to-Integrating--Facetoface--Online-Networking.html PR Strategy Key to Integrating Face-to-face & Online Networking Networking is a perfect example of how a good PR strategy can keep working for you. It’s not about face-to-face or online networking; it’s about integration and how to use one to enhance the other. http://www.evancarmichael.com/Marketing/2720/Facetoface-Networking-Still-Number-One-Way-to-Start-Relationships.html http://www.evancarmichael.com/Marketing/2720/Facetoface-Networking-Still-Number-One-Way-to-Start-Relationships.html Face-to-face Networking Still Number One Way to Start Relationships Every year as we celebrate the birth of the United States of America, I remind people that the best relationships are also begun when you see the whites of someone’s eyes. So many people are clamoring to be part of the online networking craze that they are overlooking the obvious, number one way to start relationships ... face-t0-face. http://www.evancarmichael.com/Marketing/2720/The-Ole-Boy-Network-Still-Has-Teeth.html http://www.evancarmichael.com/Marketing/2720/The-Ole-Boy-Network-Still-Has-Teeth.html The Ole Boy Network Still Has Teeth I'm not a sexist, and I'm not a bra-burning feminist. I am a realist. That's why I can say that the ole boy network still unequivocally affects relationship building in the corporate hallowed halls ... not so much in the entrepreneurial ranks. http://www.evancarmichael.com/Marketing/2720/Get-a-Grip.html http://www.evancarmichael.com/Marketing/2720/Get-a-Grip.html Get a Grip! President and Michelle Obama slipped up when they gave the Queen of England the "sandwich" handshake. Fortunately, I had the opportunity to appear on Fox TV in Chicago to discuss it! While people may decide 10 things about you within 10 seconds of seeing you, it takes only 1-3 seconds to speak volumes through your handshake. Having a firm handshake is essential in the business world. It's a key ingredient in creating a good first impression. http://www.evancarmichael.com/Marketing/2720/How-Well-Do-You-Read-Body-Language.html http://www.evancarmichael.com/Marketing/2720/How-Well-Do-You-Read-Body-Language.html How Well Do You Read Body Language About ninety percent of our face-to-face messages is communicated nonverbally. Following is an actual scenerio from a client meeting. Check your body language prowess and see how well you read the situation. http://www.evancarmichael.com/Marketing/2720/Business-Cards--Small-but-Mighty.html http://www.evancarmichael.com/Marketing/2720/Business-Cards--Small-but-Mighty.html Business Cards - Small but Mighty They measure about 2” x 3 1/2”. They weigh less than 1/4 of an ounce. They cost about a nickel or a dime. And they pack a powerful punch! They are business cards, and they are your most effective, least expensive form of advertising. You can (and should!) carry them with you daily, on the ground and in the air. They are your omnipresent marketing tools. http://www.evancarmichael.com/Marketing/2720/Networking-is-a-Continuous-Process.html http://www.evancarmichael.com/Marketing/2720/Networking-is-a-Continuous-Process.html Networking is a Continuous Process Some people start to network when they lose their job. Smart people network continuously so they always have a pocketful of good contacts. Networking is build on trust, and trust takes time to build. http://www.evancarmichael.com/Marketing/2720/Shhh-Listen-Dont-Just-Hear.html http://www.evancarmichael.com/Marketing/2720/Shhh-Listen-Dont-Just-Hear.html Shhh! Listen, Don't Just Hear L:istening is our most used communication skill yet the least taught from kindergarten through college. Many people think they are listening when all they are doing is hearing, the first in a six-step hierarchical listening process. Read this article carefully so you don't make the same mistake! http://www.evancarmichael.com/Marketing/2720/Thank-You-is-an-Ongoing-Process.html http://www.evancarmichael.com/Marketing/2720/Thank-You-is-an-Ongoing-Process.html "Thank You" is an Ongoing Process It's amazing how many people don't say "thank you" for referrals or in other business-related situations. Learn why everyone likes to hear those simple two words and how to do it.