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<title>Jay Crookston Sales Articles</title>
<description>Recent Articles From EvanCarmichael.com</description>
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<title>Sales Manager = Sales Training Success</title>
<description>Launching a sales training initiative without the UPFRONT buy-in and participation of your line sales management team is pure folly.  In fact, if your sales management team does not believe that they own the sales training, just stop.  Stop now.</description>
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<title>Basic Alignment Drives Sales Results</title>
<description>As important as product, technology, market message, and strategy all are, there is nothing more essential to the overall organization’s sales success than the internal alignment between the sales leadership team and the corporate strategy.  The point transcends Sales and applies to every function within the firm, but SalesFulcrum's founder discusses it specifically to Sales.</description>
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