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<description>Recent Articles From EvanCarmichael.com</description>
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<title>Why your site needs personality  and how to get it at low cost</title>
<description>How to engage your visitors emotions</description>
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<title>How to harness the power of forums AND use Google to make easy money</title>
<description>Forums are one of the things that make the internet a unique medium. A successful online forum leads to customer loyalty, repeat visits and more sales. </description>
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<link>http://www.evancarmichael.com/Marketing/333/How-to-build-an-optin-email-subscriber-list.html</link>
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<title>How to build an optin email subscriber list</title>
<description>Turn your website into an automatic cash generating machine (and the legal mistake that could cost you a fortune when you retire).</description>
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<link>http://www.evancarmichael.com/Marketing/333/How-to-write-websites-so-people-will-buy.html</link>
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<title>How to write websites so people will buy</title>
<description>Eight ways to make your web copy compelling</description>
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<link>http://www.evancarmichael.com/Marketing/333/How-to-get-FREE-publicity.html</link>
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<title>How to get FREE publicity</title>
<description>PR – the low cost way to get famous</description>
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<link>http://www.evancarmichael.com/Marketing/333/How-to-get-targeted-traffic-to-your-site--NOW.html</link>
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<title>How to get targeted traffic to your site  NOW</title>
<description>An introduction to pay-per-click advertising</description>
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<link>http://www.evancarmichael.com/Marketing/333/How-to-use-the-search-engines-to-attract-the-right-visitors-to-your-site.html</link>
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<title>How to use the search engines to attract the right visitors to your site</title>
<description>Why promoting your site through the search engines is critical and how to do it cheaply and effectively</description>
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<link>http://www.evancarmichael.com/Marketing/333/What-makes-a-good-website-and-the-common-mistakes-to-avoid.html</link>
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<title>What makes a good website and the common mistakes to avoid</title>
<description>1. Follow the KYSS principle - how to create a powerful homepage
2. Designer sites that don’t sell – 7 mistakes to avoid 
3. Your three most important watchwords – ‘content, content and content’
4. How to keep people flocking to your site
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<link>http://www.evancarmichael.com/Marketing/333/The-five-pillars-of-internet-marketing-strategy.html</link>
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<title>The five pillars of internet marketing strategy</title>
<description>1.	Identifying your niche market
2.	Adapting to ‘web culture’
3.	Integrating your off and online businesses
4.	Building your brand values
5.	Promoting your site and growing a list of hungry customers</description>
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<link>http://www.evancarmichael.com/Marketing/333/GETTING-A-WEBSITE-STARTED-IN-THE-WAY-THATS-RIGHT-FOR-YOU.html</link>
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<title>GETTING A WEBSITE STARTED IN THE WAY THATS RIGHT FOR YOU</title>
<description>The pros and cons of doing it yourself, hiring a freelancer or appointing an agency</description>
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