Recent Articles From EvanCarmichael.com http://www.evancarmichael.com/ http://www.evancarmichael.com/Retail/3844/5-Cs-of-Marketing.html http://www.evancarmichael.com/Retail/3844/5-Cs-of-Marketing.html Victory and Defeat in war depends 90% on the morale of the Army http://www.evancarmichael.com/Retail/3844/Alpha--Beta--Theta-of-Food-Costing.html http://www.evancarmichael.com/Retail/3844/Alpha--Beta--Theta-of-Food-Costing.html Success by experience is Temporary, Success by system is Permanent. Funny!!! But True :) http://www.evancarmichael.com/Retail/3844/Managing-and-marketing-your-store-online-in-internet-age.html http://www.evancarmichael.com/Retail/3844/Managing-and-marketing-your-store-online-in-internet-age.html Most of my customer asks me for easy and fastest way of managing the process of marketing their products on web or through their web-store. They find it as challenging as managing a retail store. To some it is like managing two stores. On-line and off-line. First of all, let us understand that a web-site or a web-store is a visual medium to connect your audience (customers). It gives an overall impression of your retail business. Your web must look clean, tidy, professionally designed and updated. In addition to that, it must be straight forward and clearly communicate the message to the visitors. http://www.evancarmichael.com/Retail/3844/Retailing-is-Detailing--All-about-the-Customer-Loyalty-Program.html http://www.evancarmichael.com/Retail/3844/Retailing-is-Detailing--All-about-the-Customer-Loyalty-Program.html It is very common to receive an update request from the customer like “we have created a database of 500 customers and we want to introduce a loyalty program for them” The most common reply to this request is “Yes we have a CRM module and this is the update charges” Although the question is answered but it leaves many questions unanswered. http://www.evancarmichael.com/Retail/3844/Happy-Barcode-Invention-Day.html http://www.evancarmichael.com/Retail/3844/Happy-Barcode-Invention-Day.html Let's celebrate the birthday of barcode that is on almost everything. To celebrate google has changed it's home page to feature the barcode on October, 7th. http://www.evancarmichael.com/Retail/3844/8-tips-to-increase-bill-value-for-every-customer.html http://www.evancarmichael.com/Retail/3844/8-tips-to-increase-bill-value-for-every-customer.html How many of these 8 tips are you applying to increase sales of your retail business? These also help you in building better customer relationship increasing lifetime sales value in addition to the current bill. http://www.evancarmichael.com/Retail/3844/Improving-customer-service-at-the-Cashier-Line-in-your-store.html http://www.evancarmichael.com/Retail/3844/Improving-customer-service-at-the-Cashier-Line-in-your-store.html When giving change to retail customers, do NOT, as most cashiers do, hand them the receipt, coins, and bills all at once. http://www.evancarmichael.com/Retail/3844/Is-your-Inventory-Planned.html http://www.evancarmichael.com/Retail/3844/Is-your-Inventory-Planned.html While planning the merchandise mix, a retail organization has to start with a clear definition of its merchandise hierarchy. The merchandise hierarchy is a disciplined way of grouping the merchandise mix at different levels, starting from a high-level grouping to the lowest level of the stock-keeping unit (SKU). The grouping may at times have even more than four-five levels such as Color, Size and Design. http://www.evancarmichael.com/Retail/3844/Basic-steps-to-normalize-recipes.html http://www.evancarmichael.com/Retail/3844/Basic-steps-to-normalize-recipes.html Recipe Normalization is used to bring down food cost and standardizing the recipes. http://www.evancarmichael.com/Retail/3844/What-Is-Data-Mining.html http://www.evancarmichael.com/Retail/3844/What-Is-Data-Mining.html Data Mining is the art of exploring new, useful, and profitable relationships in data.