Recent Articles From EvanCarmichael.com http://www.evancarmichael.com/ http://www.evancarmichael.com/Sales/385/Descriptive-Stories-Sell-on-More-than-One-Level.html http://www.evancarmichael.com/Sales/385/Descriptive-Stories-Sell-on-More-than-One-Level.html Perhaps you've heard or been taught that sharing Features, Advantages and Benefits (FAB) is a more effective approach than just feature dumping on our prospective customers. But do we effectively do that in our sales conversations? Let me share a simple experience where a young shoe salesman (Joseph) did this very well. http://www.evancarmichael.com/Sales/385/The-Secret-of-the-Seed.html http://www.evancarmichael.com/Sales/385/The-Secret-of-the-Seed.html Selling is a bit like farming... you frequently get what you sow. Sow to future growth and get it. Sow to failure and reap it. Sow to success and see it blossom. http://www.evancarmichael.com/Sales/385/What-do-you-wish-for.html http://www.evancarmichael.com/Sales/385/What-do-you-wish-for.html Life is funny. Often we get what we wish for? Ever wish for lots of sales and customers? Ever wonder why your sales and cashflow go up and down? The Secret is in taking care of business as well as working on the business from time to time. http://www.evancarmichael.com/Sales/385/Mastery-can-be-a-valid-sales-goal--what-is-your-mission.html http://www.evancarmichael.com/Sales/385/Mastery-can-be-a-valid-sales-goal--what-is-your-mission.html Mastery is a valid goal. Creating a mission statement that focuses your energies and professional development as a sales professional will help you become a master. http://www.evancarmichael.com/Sales/385/Where-are-you-going-in-your-sales-career.html http://www.evancarmichael.com/Sales/385/Where-are-you-going-in-your-sales-career.html What drives you, drives your sales. Do you have a clear mission and purpose defined for your sales career? Do you have a clear path defined to become better at what you do in serving and selling your customers? http://www.evancarmichael.com/Sales/385/Change-is-a-Conscious-Mental-Choice.html http://www.evancarmichael.com/Sales/385/Change-is-a-Conscious-Mental-Choice.html Change is a conscious mental choice Do you want to become a top selling professional? Do you want to increase your sales? Do you want to build a long term, mutually profitable relationship with your customers? What needs to "change" to make that a reality?! http://www.evancarmichael.com/Sales/385/From-KAIZEN-to-I-CAN-Improvement--Consistent-commitment-to-good-change.html http://www.evancarmichael.com/Sales/385/From-KAIZEN-to-I-CAN-Improvement--Consistent-commitment-to-good-change.html We can be better at both our business and our sales process. It takes dedication and a commitment to work on what we do and how we do it everyday. Each day we have an opportunity to grow in so many little ways that lead to large successes. http://www.evancarmichael.com/Sales/385/What-makes-YOUnique.html http://www.evancarmichael.com/Sales/385/What-makes-YOUnique.html understanding your personal and professional Value or Unique Sales Proposition is a key to opening long term profitable customer relationships. http://www.evancarmichael.com/Sales/385/A-Key-to-Generating-More-Sales.html http://www.evancarmichael.com/Sales/385/A-Key-to-Generating-More-Sales.html Understanding why customers buy is a start. Applying incentives and building long-term mutually beneficial bonds or connections can make you more money. http://www.evancarmichael.com/Sales/385/Would-you-buy-from-yourself-Conducting-an-image-selfevaluation.html http://www.evancarmichael.com/Sales/385/Would-you-buy-from-yourself-Conducting-an-image-selfevaluation.html Taking stock and taking time to see yourself from the customer's perspective can be a value-added exercise. When you see your strengths you build your confidence. When you uncover areas to be improved you begin to build solid foundations for long-term sales success.