Recent Articles From EvanCarmichael.com http://www.evancarmichael.com/ http://www.evancarmichael.com/Business-Coach/45/If-You-Dont-Know-This-Your-Business-is-Losing-Money.html http://www.evancarmichael.com/Business-Coach/45/If-You-Dont-Know-This-Your-Business-is-Losing-Money.html Sometimes as a business owner you can get so caught up in running your business that you may no longer have a good overview of where your business is most profitable. http://www.evancarmichael.com/Business-Coach/45/Is-Your-Marketing-Missing-Purpose.html http://www.evancarmichael.com/Business-Coach/45/Is-Your-Marketing-Missing-Purpose.html What do you stand for in your business? Tough question or easy to answer? When you are clear about the purpose of your business, marketing is so much easier and can actually be exciting. http://www.evancarmichael.com/Business-Coach/45/How-to-Stop-Wasting-Money-on-Your-Marketing.html http://www.evancarmichael.com/Business-Coach/45/How-to-Stop-Wasting-Money-on-Your-Marketing.html What would it be worth to you to know the most cost effective way to attract clients? The great news is that it doesn’t cost a thing and it’s easy to figure out. http://www.evancarmichael.com/Business-Coach/45/Why-Discounting-is-Hazardous-to-Your-Business.html http://www.evancarmichael.com/Business-Coach/45/Why-Discounting-is-Hazardous-to-Your-Business.html As a business owner you’ve probably been asked to give a discount. How did that make you feel? Your response to that request is critical to the sustainability of your business as well as to your confidence. http://www.evancarmichael.com/Business-Coach/45/Whats-Your-Niche.html http://www.evancarmichael.com/Business-Coach/45/Whats-Your-Niche.html Here is a question I want you to answer right now. Ready, who are the specific group of people your business serves and what main solution does your business offer them? http://www.evancarmichael.com/Business-Coach/45/The-Best-Way-to-Approach-New-Clients.html http://www.evancarmichael.com/Business-Coach/45/The-Best-Way-to-Approach-New-Clients.html As a business owner you know the kinds of clients you want. Why not go one step further and make a list of actual companies you would like to have as clients. http://www.evancarmichael.com/Business-Coach/45/7-Ways-to-Maximize-Your-Valuable-Give-Away.html http://www.evancarmichael.com/Business-Coach/45/7-Ways-to-Maximize-Your-Valuable-Give-Away.html The best way for people to get to know you, and find out how your business can help them, is to offer a complimentary sample of valuable information. http://www.evancarmichael.com/Business-Coach/45/Why-Conformity-is-Bad-for-Your-Business.html http://www.evancarmichael.com/Business-Coach/45/Why-Conformity-is-Bad-for-Your-Business.html As a business owner do you ever find yourself trying to act the way you think your clients want you to? Or even more dangerous, are you trying to be more like your competition? http://www.evancarmichael.com/Business-Coach/45/One-Simple-Way-to-Make-Marketing-Easier.html http://www.evancarmichael.com/Business-Coach/45/One-Simple-Way-to-Make-Marketing-Easier.html As a business owner your work environment is intertwined with your effectiveness. It is critical to be able to find things quickly and easily and make use of what you have (but may have forgotten about). http://www.evancarmichael.com/Business-Coach/45/Who-Else-Wants-More-Referrals.html http://www.evancarmichael.com/Business-Coach/45/Who-Else-Wants-More-Referrals.html Getting new clients by referral is one of the most effective, simple, and low cost ways to grow your business. So how many referrals have you received lately? How often do you ask for referrals?