Recent Articles From EvanCarmichael.com http://www.evancarmichael.com/ http://www.evancarmichael.com/Branding/508/What-to-do-when-confronted-with-a-Cease-and-Desist-Letter.html http://www.evancarmichael.com/Branding/508/What-to-do-when-confronted-with-a-Cease-and-Desist-Letter.html This article gives good basic advice when confronted with a cease and desist letter. http://www.evancarmichael.com/Branding/508/Protecting-Confidential-Information--Mums-the-word.html http://www.evancarmichael.com/Branding/508/Protecting-Confidential-Information--Mums-the-word.html Protecting Confidential Information is vitally important. It is the life blood of a small business - the very thing that gives a business its competitive edge. This short article shows some of the steps that can help identify and help protect Confidential Information such as trade secrets. http://www.evancarmichael.com/Branding/508/Employees-and-their-Inventions.html http://www.evancarmichael.com/Branding/508/Employees-and-their-Inventions.html Where do employees stand when it comes to inventions made during the course of their work. And what about employers This article attempts to give some answers to a question that has vexed many as to just exactly where they stand http://www.evancarmichael.com/Branding/508/The-Da-Vinci-Code--What-was-it-all-about-really.html http://www.evancarmichael.com/Branding/508/The-Da-Vinci-Code--What-was-it-all-about-really.html This article presents a summary of both the UK and US decisions regarding plagiarism and copyright infringement and what it means in lay terms. http://www.evancarmichael.com/Branding/508/Making-your-Intellectual-Property-work-for-you.html http://www.evancarmichael.com/Branding/508/Making-your-Intellectual-Property-work-for-you.html Bringing IP Management from the Backroom to the Boardroom. http://www.evancarmichael.com/Branding/508/Got-a-Good-idea--Think-Provisional-Patent.html http://www.evancarmichael.com/Branding/508/Got-a-Good-idea--Think-Provisional-Patent.html If a new product is worth copying - its worth protecting. Filing a Provisional Patent application has significant commercial advantages. Once an idea is known it is known forever. What is spoke cannot be unspoke as we say on the farm. http://www.evancarmichael.com/Branding/508/Franchising--Licensing---What-exactly-are-they--and-why-are-more-and-more-people-looking-at-this-option.html http://www.evancarmichael.com/Branding/508/Franchising--Licensing---What-exactly-are-they--and-why-are-more-and-more-people-looking-at-this-option.html This article, and future articles, endeavours to answer these questions and to provide a basic understanding of how franchising works, the benefits that franchising provides, and some pitfalls to be aware of. The articles are written to offer an informative introduction to franchising only. If you wish to know more about Franchising please seek the assistance of a Franchising consultant or IP professional http://www.evancarmichael.com/Branding/508/IP-Audit--A--Practical-How-to-Guide.html http://www.evancarmichael.com/Branding/508/IP-Audit--A--Practical-How-to-Guide.html “If you don’t measure it, you can’t manage it”. http://www.evancarmichael.com/Branding/508/Due-Diligence--A-necessity-Not-a-Luxury.html http://www.evancarmichael.com/Branding/508/Due-Diligence--A-necessity-Not-a-Luxury.html Due diligence has significant implications for all entrepreneurs especially when buying or selling businesses. A Properly conducted due Diligence Search can advantage both seller and buyer and may lead to long- term relationships and business synergies. http://www.evancarmichael.com/Branding/508/Two-Apples-a-Football-Tournament-and-a-bunch-of-Trademarks.html http://www.evancarmichael.com/Branding/508/Two-Apples-a-Football-Tournament-and-a-bunch-of-Trademarks.html This article relates the story of some of the basic truths about Trademarks