Recent Articles From EvanCarmichael.com http://www.evancarmichael.com/ http://www.evancarmichael.com/Branding/58/The-Three-Cs-of-Branding.html http://www.evancarmichael.com/Branding/58/The-Three-Cs-of-Branding.html The benefits of having a strong brand are tremendous. Strong brands charge premium pricing; they thrive during economic downturns; they attract great employees, partners and customers; and they can extend into new business areas with ease. And branding is not just for the Coke’s and Nike’s of this world. Every company of any size can benefit from the power of branding. http://www.evancarmichael.com/Branding/58/Three-Steps-to-Building-Your-Brand-and-Expanding-Business.html http://www.evancarmichael.com/Branding/58/Three-Steps-to-Building-Your-Brand-and-Expanding-Business.html Whether you are a coach, consultant or entrepreneur, managing your personal brand is critical to achieving your business goals.