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<title>The 7 Deadly Sins of Exporting Franchise Systems</title>
<description>Too many franchise systems fail to go global because they get lost in translation, say Simon Lord. Inadequate research, appointing the wrong master franchisee and failing to run a pilot operation are just three of the errors that can lead to problems.</description>
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<title>Finding the right franchise structure</title>
<description>Getting your franchise structure right at the beginning is vital. One size doesn't fit all, so you should take advice to save yourself - and your franchisees - from future problems.</description>
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