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<title>Jim Adams Marketing Articles</title>
<description>Recent Articles From EvanCarmichael.com</description>
<link>http://www.evancarmichael.com/</link>
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<link>http://www.evancarmichael.com/Marketing/96/Canadas-Global-Face--New-Market-Opportunities-at-Home.html</link>
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<title>Canada’s Global Face - New Market Opportunities at Home</title>
<description>                       In the past 14 years 3.1 million people have immigrated to Canada and these people are not from the traditional European communities (In that period approximately 800,000 immigrants were from Europe, and the UK).  This can create new opportunities for companies seeking to increase their market share at home and overseas.

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<link>http://www.evancarmichael.com/Marketing/96/Succeeding-in-a-Flat-World--How-to-gain-an-advantage-when-the-playing-field-is-level.html</link>
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<title>Succeeding in a Flat World - How to gain an advantage when the playing field is level</title>
<description>10 major technological and social events in the final 11 years of the 20th century radically changed the competitive landscape in North America.</description>
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<link>http://www.evancarmichael.com/Marketing/96/Managing-Under-Conditions-of-Uncertainty.html</link>
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<title>Managing Under Conditions of Uncertainty</title>
<description>Mapping out different outcomes can reduce the stress and strain of surprise results
</description>
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<link>http://www.evancarmichael.com/Marketing/96/Integrated-Marketing.html</link>
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<title>Integrated Marketing</title>
<description>Careful planning can produce spectacular results
</description>
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<link>http://www.evancarmichael.com/Marketing/96/RISK-ASSESSMENT-THE-NEW-REALITY-SHOW.html</link>
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<title>RISK ASSESSMENT THE NEW REALITY SHOW</title>
<description>What is the range of risks in your investment</description>
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<link>http://www.evancarmichael.com/Marketing/96/FINANCIAL-MODELLING-VS-SIMPLE-SPREADSHEETS.html</link>
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<title>FINANCIAL MODELLING VS SIMPLE SPREADSHEETS</title>
<description>“God does not play dice with the Universe”
Albert Einstein
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<link>http://www.evancarmichael.com/Marketing/96/Insourcing-Outsourcing-Grows-Up.html</link>
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<title>Insourcing Outsourcing Grows Up</title>
<description>1. What is Insourcing
2. Why are companies doing this
3. How can I participate</description>
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<link>http://www.evancarmichael.com/Marketing/96/Gen-Y-is-Here.html</link>
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<title>Gen Y is Here</title>
<description>Baby Boomers have held the marketers' spotlight for years but attention is being focused
to Generation X and Generation Y. Marketers need to pay attention and understand
their influence as well as how these markets differ in values and preferences
since their earning power will start to increase over their careers.</description>
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<link>http://www.evancarmichael.com/Marketing/96/Emile-Zolas-1883-Guide-to-Marketing.html</link>
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<title>Emile Zolas 1883 Guide to Marketing</title>
<description>Literary and Human Rights students will remember Zola for his defence of Alfred Dreyfus when
he was convicted of treason against France solely because he was Jewish.</description>
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