Recent Articles From EvanCarmichael.com http://www.evancarmichael.com/ http://www.evancarmichael.com/Technology/4923/How-to-optimize-and-speed-up-PC--Five-criteria-for-a-best-registry-optimizer.html http://www.evancarmichael.com/Technology/4923/How-to-optimize-and-speed-up-PC--Five-criteria-for-a-best-registry-optimizer.html Offering five criteria for you to choose a best registry optimizer/cleaner to improve your windows PC efficiency - speed up pc and repair pc problems, for example windows 7. http://www.evancarmichael.com/Technology/4009/Your-Email-Marketing-Strategy-in-Review.html http://www.evancarmichael.com/Technology/4009/Your-Email-Marketing-Strategy-in-Review.html Can you believe it’s November already? I’m not really sure how that happened, but it happened nonetheless. And while I’m always sad to see the Summer go, I love this time of year because it’s a great time to start preparing your 2010 marketing plan. But before you do that, you’ll need to evaluate which of your 2009 marketing strategies worked and which were not effective. Since email marketing is one of the best marketing strategies for increasing your online presence, you should be constantly evaluating it and making any and all improvements. http://www.evancarmichael.com/Technology/4009/Increase-Blog-Subscribers-in-7-Easy-Steps.html http://www.evancarmichael.com/Technology/4009/Increase-Blog-Subscribers-in-7-Easy-Steps.html Now that you have gone live with your blog, what’s next? How will you know if it is successful; how will you know if you are delivering the content your readers, your prospects and your clients are after? You will definitely want to monitor your pageviews, traffic, clickthroughs, search engine rankings and other overall indicators of website success. Your number of blog subscribers, however, may be the most accurate and reliable measurement you have for determining the success of your blog. http://www.evancarmichael.com/Technology/4009/Improve-Your-Email-ROI-with-These-Four-Easy-Techniques.html http://www.evancarmichael.com/Technology/4009/Improve-Your-Email-ROI-with-These-Four-Easy-Techniques.html According to the Direct Marketing Association (DMA) small businesses enjoy a $43.52 return on every dollar spent in email marketing. That's the strongest ROI-yielding direct marketing tactic, and it's a result that even small businesses on a small business budget certainly can't ignore. http://www.evancarmichael.com/Technology/4009/Four-Easy-Twitter-Tools-to-Supplement-Your-Marketing.html http://www.evancarmichael.com/Technology/4009/Four-Easy-Twitter-Tools-to-Supplement-Your-Marketing.html The great thing about Twitter is that it helps create a conversation with your clients and prospects and joint venture partners and other interested parties in a quick and fast-paced manner. Thanks to the 140-character limit, you've got to get to the point and move on very quickly. http://www.evancarmichael.com/Technology/4009/Measuring-Your-Social-Media-ROI.html http://www.evancarmichael.com/Technology/4009/Measuring-Your-Social-Media-ROI.html If you’ve added social media to your marketing mix, you’re probably asking yourself, “Is it worth all the time and effort involved?” That might seem like a difficult question to answer at first, but there are definite steps you can take to measure the return on your social media investments. http://www.evancarmichael.com/Technology/4009/Improve-Your-Email-Marketing-with-these-NonTechnical-Changes.html http://www.evancarmichael.com/Technology/4009/Improve-Your-Email-Marketing-with-these-NonTechnical-Changes.html It's true that email marketing can get pretty technical. We've got HTML coding, and multi-part MIME messages, and cross browser compatibility, and designing for preview panes, and blacklists and blocklists and SPF records… It's enough to make non-techie marketers throw up their hands and give up on the thought of ever improving their email performance. http://www.evancarmichael.com/Technology/4009/Create-a-Site-Map-For-Better-Traffic.html http://www.evancarmichael.com/Technology/4009/Create-a-Site-Map-For-Better-Traffic.html I think every website should have a site map since it does help in traffic generation. As the term suggests a site map is a map of the web site and can be a simple list of links or a more complex representation. The type of site map you’ll need depends on the type of website you have. http://www.evancarmichael.com/Technology/1100/What-the-New-Google-Analytics-Features-Mean-for-Your-Business.html http://www.evancarmichael.com/Technology/1100/What-the-New-Google-Analytics-Features-Mean-for-Your-Business.html Continuing to tread on the territory of the major paid analytics vendors, Google Analytics just announced a number of new features that raise it to yet another level. These powerful, time-saving additions allow you to spend more time analyzing and interpreting your site’s performance, and less time foraging though the data. Among the major additions are; automated and custom alerts based on significant changes in your data, advanced table filtering, expanded mobile reporting, the ability to share advanced segments, and more. What do these new features mean for your business? Quite a bit. Read on for the details. http://www.evancarmichael.com/Technology/4009/Use-Customer-Testimonials-to-Increase-Web-Sales.html http://www.evancarmichael.com/Technology/4009/Use-Customer-Testimonials-to-Increase-Web-Sales.html I've got to warn you – you're about to read about the pot calling the kettle black. That's because with each and every coaching client I have, I always discuss the creation of a testimonial capturing system. And yet I am woefully inept at using testimonials myself. Because I have non-disclosure agreements with most of my clients, I'm often hesitant to ask for testimonials. But I'm leaving a huge opportunity on the table.